If you’re a Tesla lover, then you are probably familiar with the electric car company’s notorious and not so subtle brand of self-promotion. From the infamous “Disco” vanity plate gag to their annual Easter Egg Hunt, there is just so much nerdiness that comes with owning a Tesla. That being said, it’s hard to find something more nerdy than a plaid shirt. The Model S plaid refers to the pattern that is seen on the seats of many of the model’s first-generation cars. Though the pattern was originally intended as an homage to traditional Irish clothing, it has since taken on a life of its own as one of the most famous and beloved design elements of all time.
How did the Tesla Model S Plaid break world record?
By May 2017, the Tesla Model S plaid had become a cultural icon. Anyone who has seen a photo of the seats in a Model S will agree that the pattern is pretty amazing. To celebrate the plaid’s incredible popularity, Guinness World Records accepted an application to put it into the books as the “world’s fastest-selling fashion fabric.” The plaid beat out both American and Chinese-made fabrics to become the new record holder! Not only that, but the record was broken by more than 1,000% as sales of the Model S plaid increased by an astonishing 25%.
The World’s Fastest Electric Car!
The Model S plaid is not just a pretty pattern; it’s also a record-breaker. The Model S plaid has set the world speed record for electric cars, reaching 668.5 km/h. If this record seems a little low, it’s because the record was set in a Tesla Model S plaid-clad track. In order for the world record to be recognized, the vehicle had to hit speeds of at least 400 km/h (249 mph) in a full course made of 100% Tesla Model S plaid. That’s some serious power!
Why is the Tesla Model S Plaid so special?
First of all, the Tesla Model S plaid is not just a car design. Each Tesla Model S plaid is individually hand cut and constructed to help the owner achieve their own perfect blend of color and pattern. The Tesla Model S plaid is also one of the few places that you can find Elon Musk’s face on the owner’s manual cover! For anyone who owns a Tesla, there’s no doubt that this is a major point of pride. Beyond that, the Tesla Model S plaid stands out as one of the most iconic automotive designs in recent memory. The Model S plaid is one of the only designs to ever break into the mainstream and become an instant classic. It’s also an incredible example of how a color can take on a new life and meaning when paired with a pattern. The Model S plaid is an important part of automotive history and an awesome design in its own right.
The Technical Side of Things
The Tesla Model S plaid is a two-tone plaid with two colors used. The colors are midnight blue and metallic silver. The pattern is a horizontal stripe that is interrupted by random sections of solid colors. The pattern is based on a traditional Irish plaid. The creator, Ali Ceccanti, worked closely with Tesla employees to ensure that the pattern truly reflected Tesla’s style. Another remarkable fact about the Tesla Model S plaid is that the colors have been specifically designed to blend in with the Tesla Model S interior. While it may seem like a simple color choice, it’s actually quite impressive. If you look closely, you can see that the colors are so well blended into the Model S that you’d have to look closely to notice that there’s not two different colors present.
In the end, the Tesla Model S plaid is a great example of how a brand can use its image and color to build a completely new type of cultural significance. From the way the pattern looks on the seats to the color blending into the interior, the Tesla Model S plaid is truly something special. Moreover, it’s an important part of automotive history as it is the first electric car to break a world speed record! We hope that you have enjoyed reading this article and that it has helped you learn more about this record-setting vehicle.